The Napa County Hispanic Chamber of Commerce named Alonso Corona as its new Chief Executive Officer, a transition from his previous role as executive director that reflects the organization's growth and long-term vision. The appointment was made to strengthen leadership stability, expand member services, and deepen advocacy for local businesses.
Corona brings two decades of entrepreneurial experience and deep community roots to the role. His leadership has been defined by fostering partnerships, supporting Hispanic-owned and small businesses, and positioning the Chamber as a trusted resource across Napa County.
The move signals the Chamber's commitment to continuity and momentum — building bridges across cultures, industries, and generations while ensuring the Latino business community has the advocacy, tools, and support needed to lead with pride.
